Pirelli has been in the tyre business for over 100 years. The company was first established in Italy but now has facilities all over the world. It has supply contracts with many of the worlds leading car manufacturers, including BMW, Alfa Romeo and Fiat.
The brand has a long history of innovation and motorsport involvement, most recently with Subaru in the World Rally Championship. The major lines in the Australian market include P Zero, Dragon, P6, P7 and Scorpion.